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Core Values || Health
Let's take a moment to explore one of the three core values of Searl Soap Company: Health.

Loni Searl
8 hours ago2 min read


Core Values || Sustainability
Let’s dive into the second core value of Searl Soap Company: Sustainability To start, I want to go back to what drove me to begin this...

Loni Searl
1 day ago4 min read


Core Values || Transparency
Now let’s explore the last core value of Searl Soap Company: Transparency. Hi, I’m Loni. That’s me above. I’m the human running a (very)...

Loni Searl
2 days ago4 min read


Apple Cider Vinegar Hair Rinse
An apple cider vinegar (ACV) rinse is a great addition to any hair care regimen, and a fabulous companion for natural shampoo bars . I...

Loni Searl
Dec 27, 20213 min read


Loofah Soap Lift Round "Soap Dish"
I love these little slices of loofah! Here are five reasons we always have at least one in our shower as our soap "dish": It allows the...

Loni Searl
Nov 30, 20212 min read


Mud Mask DIY
I had a moment in 2020 when I actually forgot about Covid! On a "green living" group I was part of someone asked for recommendations for...

Loni Searl
Sep 13, 20212 min read


Foaming Hand Soap DIY
Did you know most of your foaming hand soap is made up of water? Prior to Covid, I really preferred foaming soap for our home hand...

Loni Searl
Aug 17, 20212 min read


Facial Toner DIY
I have struggled with my complexion since I was 12 years old. I can't believe at 40 I'm still saying that! *BIG sigh* I've tried...

Loni Searl
Aug 10, 20212 min read


Natural, Easy + Inexpensive Face Moisturizer
Let's talk about a moisturizer for your face that is not only completely natural and full of nourishing qualities for your skin, but you...

Loni Searl
Aug 3, 20212 min read


Cloth Wipes Solution DIY
Diapering a baby generally creates SO much garbage. It's estimated that one baby produces approximately 1/2 a ton (about 450 kg) of...

Loni Searl
Jul 23, 20214 min read


Simple. Natural. Nourishing?
You may have seen these three words on my soap label, website or social media. I talk briefly about "simple" and "natural" here , but...

Loni Searl
Jun 18, 20212 min read


Oatmeal Honey Bar Soap for Your Baby
I remember so well when our daughter Rosa was born and I became a mom. Everything about her seemed perfect and brand new and delicate...

Loni Searl
Jun 11, 20212 min read


Nothing But One Bar of Soap in the Shower. What!?
I ❤️ simplicity. Imagine your shower having only a single bar of soap in it. That's it. One bar of soap to wash your body, face, hair and...

Loni Searl
Jun 8, 20212 min read
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