Core Values || Health

Let's take a moment to explore one of the three core values of Searl Soap Company: Health.

Loni Searl

7 hours ago2 min read

Core Values || Sustainability

Let’s dive into the second core value of Searl Soap Company: Sustainability To start, I want to go back to what drove me to begin this...

Loni Searl

1 day ago4 min read

Now let’s explore the last core value of Searl Soap Company: Transparency. Hi, I’m Loni. That’s me above. I’m the human running a (very)...

Loni Searl

2 days ago4 min read

I am one of those people who can barely make it through the day after washing my hair before it begins to get greasy. Over the years I...

Loni Searl

May 16, 20224 min read

Solid shampoo bars are gaining popularity lately for a couple of reasons: the desire for alternatives to products packaged in plastic ...

Loni Searl

Dec 28, 20217 min read

An apple cider vinegar (ACV) rinse is a great addition to any hair care regimen, and a fabulous companion for natural shampoo bars . I...

Loni Searl

Dec 27, 20213 min read

You may have seen these three words on my soap label, website or social media. I talk briefly about "simple" and "natural" here , but...

Loni Searl

Jun 18, 20212 min read

I ❤️ simplicity. Imagine your shower having only a single bar of soap in it. That's it. One bar of soap to wash your body, face, hair and...

Loni Searl

Jun 8, 20212 min read

Eco-friendly, zero-waste home and body care products handmade by Loni Searl that are both good for you + good for this planet we call home!